Exquisite Himachal to get Preity brand ambassador

Shimla-born film actor Preity Zinta will be the brand ambassador of Himachal Pradesh.

The actor is learnt to have accepted the state government’s offer and agreed to be promote state’s theme and slogan —‘Unforgettable Himachal’ and ‘A Destination for All Seasons and All Reasons’ — both domestically and internationally. The actress visited Dharamsala a few months ago during the three IPL matches hosted by the Himachal Cricket Association. It was here that talks about her becoming Himachal’s brand ambassador started, sources said.

Tourism Director Arun Sharma says: “Preity Zinta has said yes to our offer and we are now in the process of sending her a formal letter. She will not charge anything for her services as brand ambassador as per the indications she had given to us.”

The government’s move comes close on the heels of another actor Abhishek Bachchan’s visit to the state. Abhishek, too, had expressed his willingness to became Himachal’s brand ambassador. “Our talks with Preity Zinta were already at an advanced stage. Moreover, she is a Himachali, an authentic hill personality. She has also been featured in the recent coffee table book — Har Ghar Kuchh Kehta Hai — brought out by the tourism department,” adds Sharma.

Preity may soon visit Himachal to shoot for tourism promos.



One Response to Exquisite Himachal to get Preity brand ambassador

  1. paulomi says:

    that’s good

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